How much effort should brands invest in the plant-based trend?

This is particularly the case during the Veganuary event, which encourages people to follow a vegan lifestyle for the month of January. But is the plant-based, meat-free and vegan phenomena a gimmicky fad that ignores the nuances of what constitutes a sustainable and heathy diet? Or one that will continue to allow food brands swathes of…Continue Reading

Major brands’ 2021 focus: Yili, Mars Wrigley and Heineken on their 2021 markets to watch

1)      ​Yili: Conquering the South East Asian dairy market​China’s Yili​ has been adamant about South East Asia being a top expansion priority for the firm, evidenced by not only a large volume and variety of Yili brands and products entering the market but also its M&A activities and building of physical facilities in the region.This…Continue Reading

Chinese brands are using an ingenious trick to sidestep Indian hostility

Chinese companies are using an ingenious trick to navigate the rising anti-China sentiment in India.Several Chinese manufacturers have switched the “Made in China” label on their products to “Made in PRC,” which makes it harder for a shopper to instantly identify the country of origin. PRC or the People’s Republic of China is the official name…Continue Reading

Restaurant Brands to modernize drive-thru at 10,000 Tim Hortons, Burger King and Popeyes as profit slumps

Burger King parent Restaurant Brands International Inc on Tuesday reported a 27.8 per cent slump in quarterly profit, as stay-at-home orders kept diners away and investments in safety equipment and delivery orders increased.Several restaurant chains across the globe have spent heavily on modernizing stores, wages and sanitizing, taking precautions to ensure safety and hygiene during…Continue Reading

Meet the 7 brands promising to disrupt the healthy snacking space

The Good Food Fund is a business accelerator and £1.8m venture fund that backs healthier food and drinks brands. It was launched in March this year by the UK food and drink accelerator Mission Ventures, aiming to make more nutritious food and drink accessible to families.It has since chosen seven healthier snacking brands which it…Continue Reading

FMCG brands can make an impact this Christmas, even with coronavirus constraints

Brands usually assign a significant portion of their marketing budgets to this time of year, often becoming festive fixtures in their own right – it just wouldn’t be Christmas without the John Lewis ads, after all.Many brands are also active in-store and on the country’s high streets, surprising shoppers with samples, festive activations, and memories…Continue Reading

Plant-based brands prominent among Tesco’s new incubator cohort

The seven new brands to benefit from a full-year of support and expertise from Tesco’s product team include plant-based meat alternative brand THIS, condiment specialist Dr Will’s, vegan-friendly confectionery brand Buttermilk, frozen bakery dough brand the Northern Dough Co and craft beer brand Salt.  The seven new brands will be joined by three from last year’s…Continue Reading

Active Brands Recalls Bicycle Helmets Due to Risk of Head Injury

Due to the extraordinary circumstances surrounding COVID-19, some of the remedies identified in recall press releases may not be available at this time. Consumers should check with recalling firms for further details. It is important to remember that CPSC and recalling firms urge consumers not to use recalled products. Recalled RIPPER MIPS Jr. model name…Continue Reading

San Francisco (CNN Business)Coca-Cola (KO) is on an operation to take out some “zombies.”The beverage giant, fresh off announcing the shutdown of longtime juice smoothie brand Odwalla, is considering dumping other “zombie brands” — or those that aren’t growing — to help cut costs, Coke’s CEO James Quincey said on the company’s second-quarter earnings call…Continue Reading