For years, Bronson Van Wyck’s events, catering to world leaders and celebrities, have been the stuff of legend. But how can a business that brings people together for large gatherings survive during the age of social distancing? Van Wyck returns to the show to discuss how he pivoted his events business to virtual events during Covid-19.
Later in the show, mentalist and stage magician Alan Chamo discusses a similar challenge for his brand’s survival. After the most profitable venues for his performances — cruise ships — were indefinitely grounded during lockdowns, he embraced the virtual stage.
Want to explore more of the world of FOMO Sapiens? Follow Patrick McGinnis: Facebook, LinkedIn, Instagram, Twitter. Download the free FOMO Sapiens Handbook and more at www.patrickmcginnis.com.
HBR Presents is a network of podcasts curated by HBR editors, bringing you the best business ideas from the leading minds in management. The views and opinions expressed are solely those of the authors and do not necessarily reflect the official policy or position of Harvard Business Review or its affiliates.
Send your news and stories to us email@example.com or firstname.lastname@example.org and WhatsApp: +447747873668.
Before you go...
Democratic norms are being stress-tested all over the world, and the past few years have thrown up all kinds of questions we didn't know needed clarifying – how long is too long for a parliamentary prorogation? How far should politicians be allowed to intervene in court cases? To monitor these issues as closely as we have in the past we need your support, so please consider donating to The Climax News Room.